Making a compelling argument for why a place matters will attract supporters and encourage creative thinking about strategies to protect it. This section of the Toolkit aims to help you make your case.
The more information that you can gather about a place, the better you will be able to tell its story, make a case for its importance, and advocate to preserve its use or fabric. Places that matter may have both tangible (physical) and intangible (traditions and stories) features that make them valuable. This part of the guide helps you to investigate the many different ways in which a place can be important.